PRIME TIME Preschool is a statewide initiative that was launched in 2012 and is aimed at serving communities that had been under-served or never served by humanities organizations before.  PRIME TIME seeks to better prepare preschool aged children for school as well as to increase reading readiness by facilitating and encouraging a culture of literacy.   

The Multicultural Center of the South has hosted Prime Time numerous times in support of Prime Time's mission to encourage both families and young children to read both in school and at home.